Chapter 8 Summary
Chapter 8 focuses on using regression analysis for
forecasting revenues. The chapter uses a fictional public utility company
called H&S as a case study and applies regression techniques to predict the
company's revenues based on factors like production, heating degree days, and
cooling degree days.
The chapter begins by outlining learning objectives, which
include identifying accounting issues that require prediction-based estimates,
understanding the difference between training and testing datasets, creating
appropriate visualizations, performing regression analysis, and evaluating the
predictive accuracy of competing models. It then introduces the H&S case
study and provides a dataset of monthly observations including revenue,
production, and temperature-related variables.
The document provides step-by-step instructions on using Alteryx software to perform data preparation, visualization, and regression analysis. It covers concepts such as simple linear regression, multiple regression, interpreting regression output, and evaluating model performance using metrics like adjusted R-squared and Mean Absolute Percentage Error (MAPE). The chapter includes several in-chapter practice problems and ends with takeaway points emphasizing the importance of generating accurate predictions in various financial scenarios. It also previews the next chapter, which will focus on creating categorical variables to improve predictive accuracy.